P&G Bounty Paper Towel Sampler
Client: Promotion Execution Parners, LLC
Country of Production: United States
Distribution: United States
Intended Length of Use: 2 months
Producer: Innomark Communications
Unit Cost: Under $25
Production Date: 1/17/2007
Number of Displays: 5,300
Objectives: Encourage trial of new Bounty Paper Towel product. Create a vehicle that could be placed in areas other than the paper products aisle.