Kellogg Co.’s Kellogg’s promoted the availability of its Joy Bol granola smoothie bowls in Walmart’s cereal aisle with an email blast to registered Kellogg’s Family Rewards members.
ShopRite tied in to Procter & Gamble's March 28 brandSaver drop with a feature in its March 26/28 circular promising Price Plus loyalty cardholders two free reusable shopping bags with purchase of four eligible SKUs from the manufacturer.
Rite Aid tied in to Procter & Gamble’s March 28 brandSaver FSI event with a feature in its concurrent circular promising loyalty cardholders $10 in wellness+ BonusCash with purchase of $30 worth of participating SKUs.
Albertsons Companies chains including its namesake, Safeway, Jewel-Osco and Vons tied in to Procter & Gamble’s March 28 brandSaver FSI event with a “Spring into clean with favorite household essentials” leaderboard ad.