FSI Report: April 15, 2007 Pepsi Sweeps Drives Away Shape CD Files Infringement Suit Against Quicksilver Inc. Elmer's Discovers a Sweeps 'The Hub': The Art of Shopping Everything around shopper marketing is evolving. So, too, must be our approach to its creative. The Hub: A New Media Model 'Recency and Relevancy' replace 'Reach and Frequency' in today's media world. Reese's Antes Up Produce Starts to Matter More Awards: 2007 PMA Reggie Winners Case studies from the Promotion Marketing Association's annual awards program Dove "Belleza Hecha Realidad" A case study from the Promotion Marketing Association's 2007 Reggie Awards First Previous 2198 2199 2200 2201 2202 Next Last