P2PI Editorial Advisory Board

A think tank of leading executives devoting their time, expertise and passion for the industry to serve as official editorial advisors for P2PI.



Keith Albright 
Senior Shopper Insights Manager, Target Team        

Dana Barba    
Senior Vice President, Marketing
The Lemon Perfect Company

Stephen Bettencourt 
Executive Director Retail Insights         
CVS Health

Lianna Cabrera           
Senior Manager, Shopper Marketing
L'Oreal Paris Cosmetics

Mia Croft        
Creative Director       

Christiana DiMattesa 
Senior Director of Marketing, DTC Channels and Experiences, The Americas          
Under Armour

Gregg Dorazio
eCommerce Lead       
Giant Food (Ahold Delhaize)

Paige Dunn     
Senior Trade Marketing Manager     
FIJI Water, JUSTIN Vineyards & Winery, Landmark Vineyards & JNSQ Wines

Tony Fung      
Senior Shopper Marketing Manager 
Bob Evans Farms

Patrick Hallberg         
Merchandising & Marketing Executive         

Travis Harry    
Director, Digital & Insights for In-Store Environment           
Home Depot

Carter Jensen
Senior Manager, Global Commerce
General Mills

Brendon Lynch
Executive Vice President of Retail
Jushi Holdings

Jose´ Raul Padron      
Design Lead   
The Hershey Experience

Jonny Rigby
Senior Visual Merchandiser

Jeff Sciurba
Head of Retail Experience
Dyson Americas

Kelly Sweeney
Director, Pet Commerce Marketing
The J.M. Smucker Company

Rodney Waights         
Vice President, Shopper & Customer Marketing USA           

Ethelbert Williams         
Head of eCommerce           

Joe Vizcarra
Vice President, Customer Marketing – Walmart/Sam's Club
The Coca-Cola Company