Toy, Hobby, & Games

Client: Nintendo of America, Redmond, WA
Introduction: August 2005
Product(s) Promoted: Nintendo DS game
Distribution: Various video game retailers nationally
Intended Length of Use: 3 to 6 weeks
Size of Run: 5,225
Dimensions (H x D x W): 6' x 2' x 3'
Weight: 15 Ibs.
Producer: Wetzel Brothers, Cudahy, WI

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Nintendo of America, Redmond, WA
Introduction: May 2006
Product(s) Promoted: Nintendo DS Brain Age Video Game
Distribution: Toys "R" Us, Circuit City, specialty retailers
Intended Length of Use: 1 month
Size of Run: 1,400
Dimensions (H x D x W): 60.5" x 14" x 23.5"
Weight: 16 lbs.
Producer: Origin LLC, Burbank, CA

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Microsoft, Redmond, WA
Introduction: October 2005
Product(s) Promoted: Xbox 360
Distribution: Global
Intended Length of Use: 5 Years
Size of Run: 17,000
Dimensions (H x D x W): 7' x 9' x 9'
Weight: 450 lbs.
Producer: Design Phase Inc., Waukegan, IL

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: DARKO, Twinsburg, OH
Introduction: September 2005
Product(s) Promoted: Personal/Portable DVD players
Distribution: 600 Toys "R" Us stores (4 displays per store)
Intended Length of Use: 24 to 36 months
Size of Run: 2,400 units
Dimensions (H x D x W): 69.5" x 18.5" x 22"
Weight: 55 Ibs.
Producer: DARKO Inc., Twinsburg, OH

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Fisher-Price, East Aurora, NY
Introduction: February 2006
Product(s) Promoted: Infant and pre-school toys
Distribution: Toys "R" Us stores nationwide
Intended Length of Use: 6 weeks
Size of Run: 465
Dimensions (H x D x W): 8' x 18" x 24'
Producer: Eric Mower and Associates, Buffalo, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Nintendo of America, Redmond, WA
Introduction: January 2006
Product(s) Promoted: Nintendo DS True Swing Golf Video Game
Distribution: Game Crazy, EB & Blockbuster stores
Intended Length of Use: 1 month
Size of Run: 3,000
Dimensions (H x D x W): 18.375" x 4.5" x 13"
Weight: 1.5 lbs.
Producer: Origin LLC, Burbank, CA

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Mattel, El Segundo, CA
Introduction: February 2006
Product(s) Promoted: MatteI Matchbox Pop Up Playset Adventure Kit
Distribution: Toys "R" Us and Wal-Mart
Intended Length of Use: 2 years
Size of Run: 2,750
Dimensions (H x D x W): 17" x 22" x 24"
Weight: 10 lbs
Producer: Design Phase Inc., Waukegan, IL

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Product: K-9 line of plush dogs
Number of displays: 100
P-O-P company: Skyline Designs, Newport, NH
Distribution: Toy and gift stores in the U.S., Canada and Europe
Introduction: March 2006
Duration: Permanent
Construction: Hardwood laminate
Set-up: Retailers; independent sales representatives
Comments: Branded, wooden towers keep the Douglas dog line corralled in a tight presentation.