Southeastern Grocers' Bi-Lo and Winn-Dixie tied in to Procter & Gamble's Nov. 26 brandSaver FSI event and the Dec. 15 theatrical release of Walt Disney Co.'s Star Wars: The Last Jedi with features in their Nov. 29 circulars offering a free Star Wars collectors album or set of virtual reality goggles with the purchase of $15 worth of product from brands including Always, Luvs, Cascade and Gillette.
