Personal Care

Client: Sea & Ski, Ft. Lauderdale, Fla.
Producer: Menasha Display Group, Philadelphi
Duration: Temporary
Production Date: December 2003
Size of Run: 5,000

Client: Joico Laboratories Inc., Arcadia, Calif.
Producer: Justman Packaging & Display, Los Angeles
Size of Run: 3,000
Comments: The entrant says this corrugated display's soft curves and nearly unnoticeable seams give it the look of a molded unit. Shaped and colored like the line's custom bottle package, it is intended to reinforce brand recognition and enhance the launch of two new products in salons. It is refillable. All 3,000 units were placed.

Client: Schering-Plough, Berkeley Heights, N.J.
Producer: Alliance, a division of Rock-Tenn Co., Winston-Salem, N.C.
Duration: Temporary
Production Date: April 2003
Size of Run: 2,510
Comments: Display rolled out annually exclusively for Wal-Mart.

Client: Playtex Products Inc., Westport, Conn.
Producer: Alliance, a division of Rock-Tenn Co., Winston-Salem, N.C.
Duration: Semi-Permanent
Production Date: December 2002
Size of Run: 8,600
Comments: Displays interlock so several units can be linked together for an endcap presentation. Curved design emulates blue waves of the beach.

Client: Vistakon, Jacksonville, Fla.
Producer: RTC Industries Inc., Rolling Meadows, Ill.
Duration: Permanent
Size of Run: 8,000
Comments: Both a counter display and a freestanding unit were created for waiting areas at the eye doctor. The displays hoped to give the brand a level of credibility among patients. The display educated consumers about special lens options.

Client: Schering-Plough, Berkeley Heights, N.J.
Producer: Alliance, a division of Rock-Tenn Co., Winston-Salem, N.C.
Duration: Temporary
Production Date: November 2003
Size of Run: 5,000
Comments: Injection-molded shelves and back panel enable this display to accommodate a wide range of Schering-Plough SKUs and brands including Coppertone, Lotrimin, Solarcaine and Bain de Soleil.

Client: Personal Products Co., Skillman, N.J.
Producer: Smurfit-Stone Display Group, Cincinnati
Size of Run: 92,000
Comments: Created for the FLOSS product launch, each of these displays shipped prepacked for quick placement at retail. A Powerwing/Floorstand and PDQ were designed specifically for drug and mass merchant accounts. Strip and counter units were intended for placement in any environment. Graphics are meant to help educate consumers. Sampling, special events and rebate coupons complemented the P-O-P campaign.

Client: Unilever Home and Personal Care, Greenwich, Conn.
Introduction: November 5, 2003
Dimensions (H x W x D): 2' x 2' x 2'
Weight: 5 lb.
Producer: Array, Los Angeles
Duration: Temporary
Size of Run: 21,000
Comments: At drug accounts Walgreens, CVS and Eckerd, this display earned 85% sell-in. The display hits stores prepacked along with an optional Spanish-language header that can be swapped in.