Albertsons Companies’ Safeway tied in to Procter & Gamble’s Jan. 31 brandSaver FSI event by dangling $4 in savings with the purchase of two participating products from brands including Pantene and Pampers.
Costco tied in to Procter & Gamble’s Jan. 31 brandSaver FSI event by highlighting savings on four P&G SKUs using email and display ads running on costco.com that invite members to “Feel good inside & out” and “Save on trusted self-care essentials.”
