ShopRite tied in to Unilever’s Nov. 1 FSI event with a feature in its Oct. 30/Nov. 1 circular promising Price Plus Club loyalty cardholders a free store brand sour cream tub with the purchase of any two Lipton Recipe Secrets items.
Select Kroger chains tied in to World Vegan Day on Nov. 1 with a half-page feature in their respective Oct. 28 circulars spotlighting plant-based deals on various grocery items.