Esquire Augments Barnes & Noble's Reality B&N Steps Up Social Media Efforts Social Marketing Digital shopper marketing, or the 'Zero Moment of Truth' in Google's parlance, carries the social experience beyond brick-and-mortar stores into the virtual world. Foursquare Ties App to Safeway Program From Hype to Holy Grail: Location is the New Frontier in Digital Marketing ShopSavvy Updates Phone App Meijer Adds Digital Assets Publix Launches Mobile Site Meijer Launches In-Store App F.Y.E. Ramps Up Social Media Marketing First Previous 9 10 11 12 Next Last