Multiple Albertsons Cos. chains including its flagship banner, Safeway and Jewel-Osco tied in to Procter & Gamble’s July 26 brandSaver FSI event by leveraging its commonly practiced Mix & Match bulk-purchase incentive.
Ahold Delhaize’s Food Lion tied in to Procter & Gamble’s July 26 brandSaver FSI event with a feature in its concurrent circular plugging MVP digital coupons for Pampers, Bounce and Downy SKUs available to loyalty cardholders.
