Too Faced Cosmetics Gondola
Brand: Too Faced cosmetics
Insight: The Too Faced consumer has matured but still values the artistic, feminine qualities of the brand.
Solution: Create a new fixture for major customer Sephora that makes the product the star, can be flexible around different product facings or top-selling SKUs, and can be adapted to fit other retailers.
Description: Too Faced's new gondola is easy to update and features a moveable "visual box" on the top shelf (inset above) and lighter tester panels (inset below) for more affordable shipping.