REGGIE Awards: Excellence in Activation We showcase various best-in-class campaigns from the Association of National Advertisers’ (ANA) annual REGGIE Awards. Lowe’s to Move Retail Media Operations In-House The move is designed to allow the retailer media network to own the end-to-end customer experience for brand advertisers and partner with them to deliver a richer commerce experience for Lowe's shoppers. Lowe's Keeps Spring Black Friday Going Offline BJ’s Puts Weight Behind Omnichannel Offerings Albertsons Names Sean Barrett SVP, Advertising & Marketing Whirlpool Finds its Voice with Google, Amazon From CGT, Jan. 10: FOCUS: Home Improvement Channel Operating in our tech-laden world, marketers see hardware stores and home centers as rapidly changing but opportunity-rich environments KitchenAid Encourages Baking for Breast Cancer Research Whirlpool cause campaign with Susan G. Komen helps retailers connect with consumers and see sales lift Whirlpool, Catapult Explore the New Retail Reality Maytag Man Comes to Best Buy 1 2 3 4 Next Last