Target

Client: Hasbro Inc., Pawtucket, RI
Product(s) Promoted: Butterscotch FurReal Pony
Distribution: Target and Wal-Mart
Number of Stores: 1,650
Production Run Quantity: 1,650
Introduction: October 2006
Intended Duration: Three months
Dimensions (H x W x D): 48" x 48" x 36"
Weight: 75 lbs.
Budget Category (U.S.): $351 - $400
Producer: Design Phase Inc., Waukegan, IL

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