Target

Client: Bose Corp., Stow, MA
Product(s) Promoted: Bose Companion Computer Speaker Systems
Distribution: Target and Circuit City
Number of Stores: 1,410
Production Run Quantity: 1,450
Introduction: September 2006
Intended Duration: 2 years
Dimensions (H x W x D): 24" x 48" x 18"
Weight: 65 lbs.
Budget Category (U.S.): $351 - $400
Producer: Darko Inc., Twinsburg, OH

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Design of the Times 2007 Contest Declaration

Retailer: Super Target
Location: South Bend, IN

A million P-O-P elements shipped to 20,000 U.S. retail locations

Bold colors, function, unusual shapes help packaging work where P-O-P can't