Albertsons' Shaw's is partnering with Dannon Co.'s Oikos for an exclusive "Weekly Win" sweepstakes activating the brand's sponsorship of the National Football League's New England Patriots.
Albertsons' Randalls, Shaw's, Tom Thumb, Jewel-Osco, Safeway and Acme chains tied in to Procter & Gamble's Nov. 1 brandSaver drop with features in their concurrent circulars plugging an account-specific sweepstakes.
