General Mills used a Dec. 8 email to deliver a Publix-exclusive coupon for Betty Crocker cookie mix along with a recipe incorporating the SKU along with Lindt & Sprungli's Lindt Lindor.
Publix asked consumers to share a photo or video showing why they are the "Biggest Publix Fan" to enter a contest awarding a grand-prize $2,500 store gift card.
Publix and Produce for Kids touted their joint support of Feeding America this summer with a sweepstakes awarding four winners each week with a $100 store gift card.