Procter & Gamble

Ahold Delhaize’s Giant/Martin’s chains tied in to Procter & Gamble’s April 28 brandSaver FSI with a feature in its April 26 circular promising $10 in savings with a $30 purchase of participating household product.

Target unofficially tied in to Procter & Gamble's April 28 brandSaver drop with a pair of incentives.

H-E-B tied in to Procter & Gamble’s April 28 brandSaver FSI event with a two-page “Savings Roundup” feature in its May 1 circular promising $5 off on a future trip with purchase of $25 worth of P&G product from brands including Cascade, Old Spice, Prilosec and Bounty.

CVS/pharmacy tied in to Procter & Gamble’s April 28 brandSaver FSI event with a cover feature in its concurrent circular promising loyalty cardholders $10 in ExtraBucks with purchase of $30 worth of participating product.

Ahold Delhaize’s Giant Food chain tied in to Procter & Gamble’s April 28 brandSaver FSI with a full-page “Spring Savings Are in Bloom” feature in its April 26 circular, inviting shoppers to pick their favorite essentials.

Meijer tied in to Procter & Gamble's April 28 brandSaver FSI event with features in its concurrent circular offering $5 off a future receipt with purchase of $25 worth of household products or $20 worth of health and beauty care products.

Walgreens promised 5,000 Balance Rewards bonus points with purchase of $20 in eligible Procter & Gamble products as a tie-in to the manufacturer’s May brandSaver FSI, which published April 28.