The acquisition brings together Komerz’s end-to-end commerce and market-entry platform with Pathformance’s expertise in unified measurement and attribution.
A collaboration between Vibenomics and Pathformance addresses challenges physical retail media marketing faces: inconsistent measurement methods and fragmented data sources.
Grocery TV, Pathformance Technologies and Chicory are among the companies named in the 2023 Inc. 5000 list of fastest-growing private companies in America.