Office Depot

Client: Avery Dennison, Brea, Calif.
Size of Run: 170
Production Date: September 2002
Producer: Justman Packaging & Display, Los Angeles
Division: Temporary, Stationery, Office Supplies and Seasonal Goods
Comments: The three-step process for consumers to design, print and apply their own CD labels is highlighted on this floorstand.

Products: Computer input devices
P-O-P company: Imageworks Display & Marketing Group, Winston-Salem, N.C.
Distribution: Office Depot stores nationwide
Introduction: November 2001
Duration: Permanent
Construction: Coated tagstock, removable adhesive, plastic
Display set-up: Store managers
Standardized mats with product details and manufacturer logos make it easy to compare similar products. Color coding is used to group products into specific categories. Mats for all optical mice, for example, feature yellow highlight colors.

Products: Computer input devices
P-O-P company: Imageworks Display & Marketing Group, Winston-Salem, N.C.
Distribution: Office Depot stores nationwide
Introduction: November 2001
Duration: Permanent
Construction: Coated tagstock, removable adhesive, plastic
Display set-up: Store managers
A category management system installed in 770 Office Depot stores helps consumers compare features of computer mice, trackballs and keyboards.

Client: Intel Corp., Santa Clara, Calif.
Product Promoted: Computer processor
Objective: To penetrate Office Depot and Sears stores with a merchandising system that is located in the heart of their desktop computer area. These retail environments were challenging due to the limited store space devoted to PCs and the various department layouts.
Introduction: Spring 2000
Number of Displays: 700

Client: Identity Group Inc., Cookeville, Tenn.
Producer: R/P Creative Sales Inc., Burbank, Calif.
Comments: This rotating display was designed to increase sales of custom stamps and signs. It features a header that attracts customers' attention from a distance. The removable panels can be changed periodically for the addition of new products.