Appeasing the Appliance Shopper LG Electronics works collaboratively and on its own to provide critical information along the path to purchase RadioShack Dumps T-Mobile for Verizon Dynamic Mobile To keep pace, marketers need to see past the 'cool' and develop a mobile strategy that saves time rather than kills it Consumer Electronics Report: It's More Show Than Tell Marketers of consumer electronics keep it simple by emphasizing product benefits and offering demos Best-in-Class Digital Shopper Marketing Campaigns A look at recent programs that integrate multiple digital touchpoints with retail Calling All Cell-Phone Shoppers LG Mobile researches, targets and segments consumers for more than 30 new phones a year Best Buy Reworks Center Store Best Buy Throws 'Avatar' Parties Toys "R" Us, Lego Build a 'Bricktober' 2009 Shopper Insights Update How are brands collecting insights now; what methods could be used down the road? First Previous 4 5 6 Next Last