Coca-Cola Co.

Client: Coca-Cola North America, Atlanta, GA
Product(s) Promoted: Diet Coke, Dasani, Nestea, Campbell's, Prego, Pepperidge Farms, Swanson
Distribution: Supermarkets
Production Run Quantity: 19,574
Introduction: 2/1/10
Intended Duration: 30 Days
Dimensions (H x W x D): 57" x 13" x 14"
Weight: 5 lbs.
Budget Category (U.S.): $51 - $100 (includes product)
Producer: InnerWorkings, Atlanta, GA

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Design of the Times 2010 Contest Declaration

Client: Origen Partners for Coca-Cola, Atlanta, GA
Product(s) Promoted: Coca-Cola, 2010 FIFA World Cup
Distribution: Supermarkets
Production Run Quantity: 8,520
Introduction: 5/3/10
Intended Duration: 2 months
Dimensions (H x W x D): 23" x 35" x 9"
Weight: 1 lb.
Budget Category (U.S.): Less than $5 (display only)
Producer: Serigraph Inc., West Bend, WI

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Design of the Times 2010 Contest Declaration

Client: Coca-Cola North America, Atlanta, GA
Product(s) Promoted: Glass 8 oz. bottles
Distribution: Convenience Stores
Production Run Quantity: 250
Introduction: 5/5/10
Intended Duration: 3-6 months
Dimensions (H x W x D): 40" x 20" x 16"
Weight: 35 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Presence From Innovation LLC, Saint Louis, MO

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Design of the Times 2010 Contest Declaration

Client: Coca-Cola North America, Atlanta, GA
Product(s) Promoted: Sprite, David Sunflower Seeds, Orville Redenbacher Gourmet Popcorn, Snyder's of Hanover
Distribution: Supermarkets
Production Run Quantity: 11,060
Introduction: 4/5/10
Intended Duration: 30 Days
Dimensions (H x W x D): 13" x 14" x 5"
Weight: 5 lbs.
Budget Category (U.S.): $51 - $100 (includes product)
Producer: InnerWorkings, Atlanta, GA

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Design of the Times 2010 Contest Declaration

Client: Kraft, Anheuser-Busch, Coca-Cola, Northfield, IL
Product(s) Promoted: Kraft Products, Coca Cola Products, Budweiser Products
Distribution: IGA Stores across the country
Number of Stores: 500
Production Run Quantity: 690
Introduction: 1/3/10
Intended Duration: 4 weeks
Dimensions (H x W x D): 42" x 57" x 2"
Weight: 8 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: 3 Strikes Activation, Oceanside, NY

Retailer: Home Depot
Location: Little Rock, AR