Procter & Gamble's Tide is activating its National Football League sponsorship at Publix with a sweepstakes awarding a trip to the 2018 Pro Bowl in Orlando, FL.
ShopRite is incentivizing purchases of Procter & Gamble products by promising Price Plus Club loyalty cardholders a $20 nflshop.com gift card with purchase of $30 worth of product from brands including Crest, Gain, Puffs, Febreze and Olay.
Rite Aid tied in to Procter & Gamble’s Nov. 26 brandSaver drop with a front-page feature in its concurrent circular offering loyalty cardholders 1,000 Plenti points (worth $10.00) with a $30 purchase of Tide, Charmin, Bounty, Olay or Vicks DayQuil.
