H-E-B kicked off the NBA season and marked its 15th anniversary of airing commercials starring current and retired Houston Spurs players with two new ads on Oct. 23.
CVS Pharmacy tied in to Procter & Gamble’s Oct. 27 brandSaver FSI event with a number of features in its concurrent circular promising loyalty cardholders $5 in ExtraBucks rewards with purchase of $20 worth of participating S.KUs
General Mills is leveraging its “Tailgate Nation” partnership with ESPN College Football for an account-specific overlay activating Walmart’s seasonal Game Time platform.