P2P Toolkit (June 2020) A roundup of technology-driven tools that drive consumer understanding, engagement and conversion on every step of the path to purchase. Reese's Spreads the Love The Future Unfolding: New Tactics That Will Stick Post-Pandemic Blue Buffalo Gives Petco a Baby Line COVID-19 at Retail: Shifting Priorities Expecting shoppers to sustain pandemic-driven behavioral changes, brands and retailers are building up their e-commerce strategies Jewel-Osco Morphs In-Store Event into Virtual Cooking Class Lowe's Celebrates Fatherโs Day with Influential Dads Kellogg, Coke Play Esports Chewy Promotes Health, Togetherness from Home Dr. Scholl's Stands With Frontline Workers Target Celebrates Grads Lowe's Sets the Stage for American Idol First Previous 109 110 111 112 113 Next Last