Wine in the produce department? That's what the client wanted to do with its display for sangria, in order to stimulate sales for the wine as well as high-margin produce.
- Double the product capacity. Modular side baskets hold produce to go with the boxes of wine. A rear product platform doubles the unit's capacity.
- Casters are added for movement of the display to areas in or near the produce section.
Design Data
- Producer: Display Solutions, San Rafael, Calif.
- Client: Canandaigua Wine Co.
