Publix tied in to Procter & Gamble’s April 28 brandSaver FSI with full-page "Simplify Your Savings" feature in its May 2 circular listing various deals on multiple P&G products.
ShopRite tied in to Procter & Gamble's April 28 brandSaver FSI event with a half-page feature in its April 26/28 circular promising Price Plus loyalty cardholders a $10 Google Play gift code or prepaid card with purchase of $30 worth of P&G SKUs.
Ahold Delhaize’s Giant/Martin’s chains tied in to Procter & Gamble’s April 28 brandSaver FSI with a feature in its April 26 circular promising $10 in savings with a $30 purchase of participating household product.