Unilever has teamed up with Albertsons Companies banners in Northern and Southern California for a cause effort supporting the state’s Boys & Girls Clubs of America.
CVS Pharmacy tied in to Procter & Gamble’s May 30 brandSaver FSI with multiple features in its concurrent circular dangling $10 or $15 in ExtraBucks rewards to loyalty members who purchase $30 or $45, respectively, worth of qualifying product.
Meijer tied in to Procter & Gamble's June brandSaver drop by promising more than $100 in mPerks savings on P&G brands in a concurrent circular feature activating the manufacturer's Olympic Games sponsorship alongside a "There's No Us Without U" message.
Walgreens unofficially tied in to Procter & Gamble's May 30 brandSaver drop by commuicating complementary offers on eligible P&G household and personal care products in a concurrent digital circular feature.