There are growing concerns from U.S. consumers about artificial ingredients and increased awareness of product labels when making purchasing decisions, according to a new shopper study from the Acosta Group.
The Gen Z shopper, the increasing influence of content creators, and Amazon’s dominant comeback are among some of this year’s most notable holiday trends, according to recent reports.
While online transactions in the U.S. saw only a 2% year-over-year increase on Black Friday, Cyber Monday showed a significantly stronger performance in the first 12 hours of the sales event, according to data from Criteo.
