Walgreens

Client: Procter & Gamble/Gillette, Boston, MA
Product(s) Promoted: Gillette ProGlide Razor and accessories
Distribution: Mass/Drug/Food retailers, as well as on Target.com and Walgreens.com
Production Run Quantity: 250,000 special packs, 21,000 supporting displays (PDQ Trays and Counter Units), and 12,000 brown boxes, were produced and shipped.
Introduction: 5/1/10
Intended Duration: 4-5 weeks
Dimensions (H x W x D): 9" x 8" x 3"
Weight: 1 lb.

Client: Boehringer Ingelheim, Ridgefield, CT
Product(s) Promoted: Dulcolax Balance Laxative
Distribution: Walgreens, CVS/pharmacy and Rite Aid
Number of Stores: 1,000
Production Run Quantity: 1,000
Introduction: 9/1/09
Intended Duration: 8 weeks
Dimensions (H x W x D): 34" x 5" x 5"
Weight: 8 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: Rand Diversified, Edison, NJ

Design of the Times 2010 Contest Declaration

Client: Boehringer Ingelheim, Ridgefield, CT
Product(s) Promoted: Dulcolax Balance Laxative
Distribution: Mass merchants, Walgreens, CVS/pharmacy and Rite Aid
Number of Stores: 3,300
Production Run Quantity: 3,300
Introduction: 9/1/09
Intended Duration: 8 weeks
Dimensions (H x W x D): 52" x 14" x 12"
Weight: 28 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Rand Diversified, Edison, NJ

Design of the Times 2010 Contest Declaration

Client: Johnson & Johnson Sales and Logistics, Morris Plains, NJ
Product(s) Promoted: Wound care (Assorted Varieties)
Distribution: Walgreens
Number of Stores: 35,000
Production Run Quantity: 35,000
Introduction: 4/26/10
Intended Duration: 3 months
Dimensions (H x W x D): 40" x 36" x 16"
Weight: 8 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Rand Diversified, Edison, NJ

Design of the Times 2010 Contest Declaration

Client: The Face Shop North America Inc., Santa Clara, CA
Product(s) Promoted: Face Mask Products
Distribution: Walgreens
Number of Stores: 6,500
Production Run Quantity: 6,500
Introduction: 8/1/09
Intended Duration: 1 year
Dimensions (H x W x D): 36" x 13" x 6"
Weight: 8 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: Menasha Packaging, Neenah, WI

Design of the Times 2010 Contest Declaration

Client: Henkel Corp., Scottsdale, AZ
Product(s) Promoted: Personal Hygiene
Distribution: Walgreens
Number of Stores: 7,087
Production Run Quantity: 7,087
Introduction: 4/1/10
Intended Duration: 30 days
Dimensions (H x W x D): 8" x 36" x 7"
Weight: 10 lbs.
Budget Category (U.S.): $11 - $15 (display only)
Producer: RockTenn Merchandising Displays, Winston-Salem, NC

Design of the Times 2010 Contest Declaration

Client: Procter & Gamble Corp., Cincinnati, OH
Product(s) Promoted: Duracell Batteries and Chargers
Distribution: Walgreens, Rite Aid, and Times Square Power Lab
Number of Stores: 50
Production Run Quantity: 50
Introduction: 9/23/09
Intended Duration: 48 months
Dimensions (H x W x D): 60" x 22" x 19"
Weight: 150 lbs.
Budget Category (U.S.): More than $1,000 (display only)
Producer: Mechtronics Corp., White Plains, NY