Crest Whitestrips Renewal Wing
Product: Crest Whitestrips Renewal
Number of displays: 40,000
P-O-P company: Sonoco Corrflex, Winston-Salem, NC
Distribution: Major national supermarkets, mass merchants and drugstores
Introduction: January 2006
Duration: Permanent
Construction: E-flute and B-flute litho-mounted corrugate with printed SBS, tinted PETG plastic windows; floorstand has an E-flute base that is flexo-printed in three colors
Set-up: Retail staff