Listerine Tooth Defense Floor Display
Client: Johnson & Johnson Sales & Logistics LLC, Morris Plains, NJ
Product(s) Promoted: Anticavity Fluoride Rinse
Distribution: Supermarkets, Rite Aid, Brooks & Eckerd
Number of Stores: 4,833
Production Run Quantity: 4,833
Introduction: February 2007
Intended Duration: 2-4 weeks
Dimensions (H x W x D): 60" x 14" x 15"
Weight: 9 lbs.
Budget Category (U.S.): $26 - $50