Coca-Cola Co.

Client Company: Coca Cola North America
Category: Services
Intended Length of Use: 12 months
Producer: PFI
Unit Cost: Under $100
Production Date: 11/15/2007
Production Run Quantity: 4,000
Objectives: To communicate that Coca-Cola is a committed partner to the environment.
Materials: 100% post consumer waste material.
Results: Sales of the display have grown over 200%.

Client: The Coca-Cola Co., Atlanta
Producer: Multi Dimensional Resources, Carlstadt, N.J.
Size of Run: 875
Introduction: September 2008
Comments: This all-wood display conveys the old-time, traditional emotion of drinking from 8-oz.glass bottles of Coca-Cola.

Client Company: Glaceau
Category: Grocery and General Merchandise Products
Country of Production: Domestic & International
Country of Placement: United States
Intended Length of Use: 12 months
Producer: PFI
Unit Cost: Under $100
Production Date: 7/25/2008
Production Run Quantity: 10,000
Objectives: The display provides additional warm placement opportunities in various retail trade channels: C-stores, supermarkets, mass merchandisers.

"Here's an interesting concept that joins two gigantic companies, Coca-Cola and Walmart, in a venture that doesn't sell any of Coke's 'normal' products but gives Walmart an exclusive, all for $1 per item! This corrugated pallet features a replica tree and depicts the three exclusive Coca-Cola collectible ornaments available exclusively at Walmart.