Client: Mondelez International, East Hanover, NJ
Product(s) Promoted: Ritz, Wheat Thins, Triscuit, Chips Ahoy!, Oreo
Distribution: Supermarket/Grocery - National
Number of Stores: 10,000
Production Run Quantity: 15,000
Introduction: 2/15/13
Intended Duration: 4 weeks
Dimensions (H x W x D): 102" x 128" x 25"
Weight: 60 lbs.
Budget Category (U.S.): $101 to $150 (display only)
Entrant: Eastwest Marketing Group, New York, NY