Ferrara's Black Forest is inviting Walmart shoppers to help plant trees via "Support our forests" carousel and display ads running on the retailer's home page.
L'Oreal USA's Garnier indirectly tied in to April’s designation as Earth Month to elevate certain products within its brand shop on CVS Pharmacy's website, inviting shoppers to “beauty responsibly with Garnier skin and hair care products.”
PetSmart’s Chewy tied in to the April 22 designation of Earth Day by staging an Instagram giveaway in partnership with The Sill, an online company that sells and delivers indoor houseplants.
