Games/ Contests/ Sweepstakes

Product: Sea Mist hair care line
Number of displays: 2,000 floorstands; 1,000 profit centers
P-O-P company: RTC Industries, Chicago (profit centers); Universal Container, Mission Viejo, Calif. (floorstands)
Distribution: Drug stores, supermarkets and mass merchants
Introduction: June 1992
Duration: Promotional
Construction: Corrugated (floorstand); polystyrene (profit center)

Products: Stroh's and Stroh's Light beers
P-O-P companies: Moebius Printing Co., Milwaukee (printing); Wescott Paper Products Co., Detroit (die cutting and finishing)
Distribution: Grocery and liquor stores
Construction: Printed on paper and mounted to chipboard

Type: Floorstand
Product: Vanderbilt Estates wallpapers and borders
Client: FSC Wallcoverings
P-O-P company: Thomson-Leeds Co. Inc., New York
Construction: Bleached white corrugated cardboard with gradated lithograph printing for a marbleized effect; finished with varnish
Introduction: March 1992

Type: Counter display
Product: Command herbicide
Client: FMC Corp.
P-O-P company: Bassett Printing & Corrugated Container Corp., Roanoke, Va.
Construction: Full-litho label; die-cut, two-piece ballot box with header card; corrugated cardboard; MTW Introduction: January 1992
Comments: The display aided in a promotional vacation giveaway and in advertising the product.

Type: Floorstand
Product: Revlon Jean Nate bath and body care product line
Client: Revlon Inc.
P-O-P company: Advertising Display Co., Englewood Cliffs, N.J.
Construction: Corrugated cardboard; foam core; injection-molded trays; litho and rubber- plate printing
Introduction: March 1992

Client: Stroh Brewery Co.
Producer: Westcott Paper Products

Clients: Lady Foot Locker, Reebok International Ltd. and Mattel
Producer: Medallion Associates Ltd.

Client: Maybelline Inc.
Producer: Niven Marketing Group