Entertainment Tie-ins / Licensing

Retailer: Walmart
Location: Atlanta

Retailer: Walmart
Location: Little Rock, AR

Client: Nickelodeon/Viacom, New York, NY
Product(s) Promoted: Nickelodeon Licensed Products (apparel, toys, media, bedding, grocery, etc)
Distribution: Walmart Stores Nationwide
Number of Stores: 3,600
Production Run Quantity: 3,600
Introduction: 3/1/09
Intended Duration: 30 days
Dimensions (H x W x D): 96" x 60" x 60"
Weight: 500 lbs.
Budget Category (U.S.): More than $1,001 (display only)

Client: National Frozen Food Association, Harrisburg, PA
Product(s) Promoted: Frozen Food
Distribution: Supermarkets Nationwide
Number of Stores: 5,022
Production Run Quantity: 20,557
Introduction: 3/1/09
Intended Duration: March 1 - March 31
Dimensions (H x W x D): 30" x 20" x 0"
Weight: less than 1 lb.
Budget Category (U.S.): $6 - $10 (display only)
Producer: MARS Advertising, Southfield, MI

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Design of the Times 2009 Contest Declaration

Client: Henkel, Scottsdale, AZ
Product(s) Promoted: Right Guard Xtreme Dry Powerstripe and Xtreme Clear Gel
Distribution: Walmart
Number of Stores: 2,200
Production Run Quantity: 15,814
Introduction: 1/3/09
Intended Duration: 4 weeks
Dimensions (H x W x D): 10" x 28" x 7"
Weight: 11 lb.
Budget Category (U.S.): $11 - $15 (display only)
Producer: Alliance, a RockTenn Co., Winston-Salem, NC

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Design of the Times 2009 Contest Declaration

Client: Timex Corp., Middlebury, CT
Product(s) Promoted: Timex Fitness Tracker watches
Distribution: Sears, Kohl's, Specialty Sports Stores
Number of Stores: 475
Production Run Quantity: 500
Introduction: 7/15/08
Intended Duration: six to 12 months
Dimensions (H x W x D): 12" x 13" x 14"
Weight: 2 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Menasha Packaging Co., Neenah, WI

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Design of the Times 2009 Contest Declaration