Specialty Retailer

Client: Motorola, Libertyville, IL
Product(s) Promoted: W490 Phone
Distribution: T-Mobile Stores
Number of Stores: 1,400
Production Run Quantity: 1,500
Introduction: 10/17/07
Intended Duration: 12 months
Dimensions (H x W x D): 12" x 10" x 5"
Weight: 3 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Ovation In-Store, Maspeth, NY

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Design of the Times 2008 Contest Declaration

Client: Lutron Electronics, Coopersburg, PA
Product(s) Promoted: Lutron Dimmer Switches
Distribution: Electrical Distributors
Number of Stores: 400
Production Run Quantity: 400
Introduction: 6/1/07
Intended Duration: 2-5 years
Dimensions (H x W x D): 72" x 33" x 22"
Weight: 100 lbs.
Budget Category (U.S.): More than $1,001 (display only)
Producer: Niven Marketing, Carol Stream, IL

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Design of the Times 2008 Contest Declaration

Client: Royal Consumer Products, Norwalk, CT
Product(s) Promoted: Holiday Letterhead, Envelopes, Cards and Stickers
Distribution: Staples Nationally
Number of Stores: 700
Production Run Quantity: 700
Introduction: 10/25/07
Intended Duration: Two Months
Dimensions (H x W x D): 56" x 39" x 29"
Weight: 700 lbs.
Budget Category (U.S.): $101 - $150 (display only)
Producer: Meridian Display, St. Paul, MN

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Design of the Times 2008 Contest Declaration

Client: Abbott Laboratories, Columbus, OH
Product(s) Promoted: EAS Myoplex Original and Lite
Distribution: GNC
Number of Stores: 2,500
Production Run Quantity: 2,500
Introduction: 5/1/08
Intended Duration: 3 months
Dimensions (H x W x D): 60" x 30" x 18"
Weight: 30 lbs.
Budget Category (U.S.): Less than $5 (display only)
Producer: MARS Advertising, Southfield, MI

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Design of the Times 2008 Contest Declaration

Client: Draftfcb for USPS, Chicago, IL
Product(s) Promoted: USPS Automated Postal Center Services
Distribution: Post Offices, Nationwide
Number of Stores: 2,600
Production Run Quantity: 2,600
Introduction: 8/10/07
Intended Duration: 60-75 days
Dimensions (H x W x D): 72" x 48" x 24"
Weight: 4 lbs.
Budget Category (U.S.): $26 - $50 (display only)
Producer: Baird Display, Waukesha, WI

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Design of the Times 2008 Contest Declaration

Client: Zonik (United Electronics Co.), Khobar,
Product(s) Promoted: Wireless Handsets, Digital Media Players, Cameras
Distribution: Worldwide
Number of Stores: 50
Production Run Quantity: 150
Introduction: 1/15/08
Intended Duration: Permanent
Dimensions (H x W x D): 107" x 38" x 55"
Weight: 500 lbs.
Budget Category (U.S.): More than $1,001 (display only)
Producer: Winntech, Kansas City, MO

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Design of the Times 2008 Contest Declaration

Client: Bushnell, Overland Park, KS
Product(s) Promoted: Serengeti Sunglasses
Distribution: Retail eyewear and specialty stores
Number of Stores: 900
Production Run Quantity: 975
Introduction: 2/6/08
Intended Duration: one year or longer
Dimensions (H x W x D): 14" x 11" x 6"
Weight: 10 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: Kendal King Group, Kansas City, MO

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Design of the Times 2008 Contest Declaration

Client: Guard Dogs, Ventura, CA
Product(s) Promoted: Goggles, Sunglasses and Protective Eyewear
Distribution: Motorcycle Retailers and Specialty Shops
Number of Stores: 45
Production Run Quantity: 50
Introduction: 6/25/07
Intended Duration: One year +
Dimensions (H x W x D): 69" x 18" x 21"
Weight: 25 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Kendal King Group, Kansas City, MO

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Design of the Times 2008 Contest Declaration

Client: Microsoft, Redmond, WA
Product(s) Promoted: Live PCs on the table surface and accessory products merchandised on mobile shelves underneath the table.
Distribution: Elkjop - Norway, PC World - UK, Saturn - Belgium and Germany, Media Markt - Belgium, Germany, France and UK
Number of Stores: 49
Production Run Quantity: 423
Introduction: 5/6/08
Intended Duration: Permanent display, 5-8 years
Dimensions (H x W x D): 56" x 96" x 48"
Weight: 550 lbs.

Client: Bushnell, Overland Park, KS
Product(s) Promoted: Modulator Lens for Prescription Eyewear
Distribution: Eyewear Retailers and Prescription Lens
Number of Stores: 750
Production Run Quantity: 750
Introduction: 5/9/07
Intended Duration: One Year or longer
Dimensions (H x W x D): 2" x 5" x 5"
Weight: 5 lbs.
Budget Category (U.S.): $16 - $25 (display only)
Producer: Kendal King Group, Kansas City, MO

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Design of the Times 2008 Contest Declaration