Seasonal Merchandise

Client: Madden Communications for Kraft, Chicago, IL
Introduction: September 2005
Product(s) Promoted: Nabisco cookies and crackers
Distribution: Supermarkets nationwide
Intended Length of Use: 4 to 6 weeks
Size of Run: 10,000
Dimensions (H x D x W): 6' x 6' x 3'
Weight: 72 lbs.
Producer: Temple-Inland, Chicago, IL

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: The Timberland Co., Stratham, NH
Introduction: August 2005
Product(s) Promoted: Timberland PRO Footwear
Distribution: 101 independent footwear retailers
Intended Length of Use: 3 to 4 years
Size of Run: 101 presentations
Dimensions (H x D x W): 101" x 5' x 10'
Weight: 300 Ibs.
Producer: The Timberland Co., Stratham, NH

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Smashbox Cosmetics, Culver City, CA
Introduction: July 2005
Product(s) Promoted: Smashbox cosmetics and tools
Distribution: Initially: Canada (Shoppers AA stores). Subsequently: Europe, U. S. (Sephora international)
Intended Length of Use: 3 years
Size of Run: 100 units
Dimensions (H x D x W): 18" x 15" x 16"
Producer: Array, Toronto, ON

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Pepsi-Cola Co., Purchase, NY
Introduction: January 2005
Product(s) Promoted: Diet cola products
Distribution: Supermarkets
Intended Length of Use: 1 year
Size of Run: 500
Dimensions (H x D x W): 6' x 22" x 48"
Weight: 2 lbs.
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Lowe's Co., Mooresville, NC
Introduction: February 2005
Product(s) Promoted: Gift cards
Distribution: Lowe's stores
Intended Length of Use: 3 to 4 weeks
Size of Run: 1,200
Dimensions (H x D x W): 63.5" x 16" x 24"
Weight: 15 lbs.
Producer: Kendal King Group, Kansas City, KS

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Schering-Plough Corp., Summit, NJ
Introduction: January 2006
Product(s) Promoted: Suncare products
Distribution: Drugstores
Intended Length of Use: 3 months
Size of Run: 2,165
Dimensions (H x D x W): 62" x 15" x 15"
Weight: 29 lbs.
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?

Client: Schering-Plough Corp., Summit, NJ
Introduction: January 2006
Product(s) Promoted: Sun Care Products
Distribution: Supermarkets
Intended Length of Use: 3 months
Size of Run: 1,506
Dimensions (H x D x W): 60" x 16.25" x 18.5"
Weight: 18 lbs.
Producer: New Dimensions Research Corp., Melville, NY

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Design of the Times 2006 Contest Declaration

What were the objectives for this entry?