Packaged Foods

A scaled-down version of the floorstand and cooler display, the counter unit can hold 4 dozen packages.

Huisken Meats trucks into stores with its meat-hauling counter rig.

In the latter 1980s, product marketers were exposed to the fIrst wave of information made possible through the then-emerging technology of checkout scanning.

PREPCO's carton eliminates the need for signs and stands out among the produce.

When PREPCO, Los Angeles, decided to develop a new merchandising system for its Fresh Gourmet Croutons, it settled on boldly colored shipping cartons that double as display pieces.The goal was to "take the spotlight in produce," where the croutons are displayed, according to marketing vice presiden

Displays for Equal are promoting CBS/Fox Video's CherFitness exercise tape and rebate offer.

Jell-O's Jigglers P-O-P & Reebok's Walkman promotion.

As part of Campbell Soup's largest promotional program, the marketing goal was to promote collecting soup labels at back-to-school time.

Consumers become knowledgeable fruit buyers with information from display.

Variety of soups available from display is indicated by labels above each gravity-fed column. Newer displays show more of stock, allowing store managers to better monitor inventory.

To increase yogurt sales at the retail store level by incorporating a signage system in an existing fixture that frequently was unnoticed by shoppers. The high-arking extruded system allowed for instant identification for the product stored below.

Three-shelf, three-facings version of the combo-rack turns a variety of products into a processed meat section.