Alcohol

Client: Madden Communications on behalf of Miller Brewing Co., Wood Dale, IL
Product(s) Promoted: Miller Chill
Number of Stores: 1,000
Production Run Quantity: 1,000
Introduction: 2/25/08
Intended Duration: 12 months
Dimensions (H x W x D): 67" x 29" x 29"
Weight: 68 lbs.
Budget Category (U.S.): $151-$200 (display only)
Producer: United Displaycraft, Des Plaines, IL

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Design of the Times 2008 Contest Declaration

Client: The Integer Group, Lakewood, CO
Product(s) Promoted: Killian's Irish Red
Distribution: National on-premise accounts such as pubs, restaurants, bars, etc.
Number of Stores: 1,253
Production Run Quantity: 1,253
Introduction: 2/12/08
Intended Duration: Three years and longer
Dimensions (H x W x D): 24" x 19" x 5"
Weight: 10 lbs.
Budget Category (U.S.): $101 - $150 (display only)

Client: Madden Communications on behalf of Miller Brewing Co., Wooddale, IL
Product(s) Promoted: Icehouse Beer
Distribution: Nationwide
Production Run Quantity: 382
Introduction: 1/1/08
Intended Duration: 3-5 years
Dimensions (H x W x D): 24" x 17" x 2"
Weight: 10 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: Head West Inc., Compton, CA

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Design of the Times 2008 Contest Declaration

Client: Remy Cointreau USA, New York, NY
Product(s) Promoted: Mount Gay rum
Distribution: 296 stores
Production Run Quantity: 296
Introduction: 5/16/08
Intended Duration: 1 year
Dimensions (H x W x D): 18" x 79" x 15"
Weight: 80 lbs.
Budget Category (U.S.): $151 - $200 (display only)
Producer: Design Display Group Inc., Carlstadt, NJ

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Design of the Times 2008 Contest Declaration

Client: Foster's Wine Estates, Napa, CA
Product(s) Promoted: Lindemans wine
Distribution: National, in both grocery and independent liquor stores
Number of Stores: 1,008
Production Run Quantity: 1,008
Introduction: 7/1/07
Intended Duration: 6-8 months
Dimensions (H x W x D): 72" x 51" x 18"
Weight: 71 lb.
Budget Category (U.S.): $201-$250 (display only)
Producer: Catapult Marketing, Los Angeles, CA

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Design of the Times 2008 Contest Declaration

Client: Crown Imports LLC, Chicago, IL
Product(s) Promoted: Corona Extra and Corona Light Beer
Distribution: Convenience Stores
Number of Stores: TBD
Production Run Quantity: 500
Introduction: 5/1/08
Intended Duration: 3-5 Years
Dimensions (H x W x D): 10" x 26" x 6"
Weight: 5 lbs.
Budget Category (U.S.): $51-$100 (display only)
Producer: Everbrite LLC, Greenfield, WI

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Design of the Times 2008 Contest Declaration

Client: The Absolut Spirits Co., New York, NY
Product(s) Promoted: Level vodka
Distribution: National On Premise
Production Run Quantity: 10000
Introduction: 6/1/07
Intended Duration: 1 YEAR
Dimensions (H x W x D): 12" x 14" x 10"
Weight: 6 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: G2 Branding and Design, New York, NY

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Design of the Times 2008 Contest Declaration

Client: Banfi, Old Brookville, NY
Product(s) Promoted: Banfi Select Wines
Distribution: National off-premise wine retailers
Number of Stores: 675
Production Run Quantity: 688 sets
Introduction: 3/10/08
Intended Duration: 3 months
Dimensions (H x W x D): 68" x 26" x 24"
Weight: 8 lbs.
Budget Category (U.S.): $51 - $100 (display only)
Producer: The Display Link, Babylon, NY

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Design of the Times 2008 Contest Declaration

Client: White Rocket Wine Co., Napa, CA
Product(s) Promoted: Automoto Wine
Distribution: National chains
Number of Stores: 1,000
Production Run Quantity: 1,000
Introduction: 1/1/08
Intended Duration: 6 months
Dimensions (H x W x D): 78" x 27" x 21"
Weight: 50 lbs.
Budget Category (U.S.): $101 - $150 (display only)
Producer: Wine Display Co./The Display Connection, Sacramento, CA

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Design of the Times 2008 Contest Declaration

Client: Madden Communications on behalf of Miller Brewing Co., Wood Dale, IL
Product(s) Promoted: Miller Geniune Draft Beer
Distribution: Nationwide
Production Run Quantity: 645
Introduction: 2/1/08
Intended Duration: 3 years
Dimensions (H x W x D): 16" x 40" x 3"
Weight: 8 lbs.
Budget Category (U.S.): $151 - $200 (includes product)
Producer: Novamedia Group, Fort Worth, TX

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Design of the Times 2008 Contest Declaration