Target

The retailer is positioning its All in Motion private label as a way to help shoppers improve their physical and mental health for 2024.

DTC personal care brand Athena Club launched a set of limited-edition razors exclusively at Target in November through a licensing deal with Warner Bros.’ “Barbie.”

Clorox Co. provided Target with a pair of exclusive, limited-edition holiday packages of Clorox disinfecting wipes.

Recent retail news includes Dollar General debuting an exclusive Slatkin + Co. home fragrance line and Kroger updating some of its private-label recipes.

The retailer has rolled out more than 1,000 new wellness-related products, including supplements, fitness gear, skincare, non-alcoholic beverages and hundreds of exclusives from emerging and celebrity-founded brands.