To re-invent a popular Kraft brand, a durable and versatile display was needed to fit the needs of today's retailers. It also had to hold a significant amount of product.
- Cost-effective materials. SBS panels and corrugate shelves are easily mass-produced.
- Corrugate shelves and four columns combine to merchandise the product.
- Shape and color. The column shape and panel colors mimic the well-recognized canister.
Design Data
- Design Co.: Great Northern Corp., Racine, WI