How does a client get its product next to traditional gravity-fed soft drinks on the shelf? Due to its unique shape and soft pouch package, the product for this client couldn't be stocked in traditional gravity-fed units. The producer created both gravity-fed and springloaded tray systems for these products for 7-Eleven stores.
- Plastic spacer blocks. They accommodate Capri Sun's package design without taking up a lot of space.
- Three-color printing of the Capri Sun logo establishes branding in the refrigerator case.