Shopper Marketing

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  • Hershey Gives Walmart a Super Hero Exclusive

    Hershey Co. provided Walmart with an exclusive pack of Hershey’s chocolate bars depicting Nubia (aka Wonder Woman) as part of a series of limited-edition SKUs that feature DC Comics superheroes.
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  • Walmart Gets Exclusive Hair 'Edit'

    Walmart expanded its partnership with global media and organization company The Home Edit and its founders Joanna Teplin and Clea Shearer this summer to roll out a collection of hair accessories and beauty storage products.
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  • Brands Support Wellness at Target

    GSK ran an "All for Wellness" campaign at Target this spring, shining a spotlight on the manufacturer's efforts to help underserved communities.
    Target GSK 'All for Wellness' Page
  • Clif Bar Treats Petco to an Exclusive

    Clif Bar & Co. launched a line of plant-based jerky treats for dogs exclusively at Petco, and with it secured merchandising for its flagship brand bars for people at the pet chain.
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  • InMarket's 2022 Holiday Playbook

    A holiday gift for you! InMarket’s 2022 Holiday Playbook provides you with the 12 strategic recommendations you need to engage consumers, drive sales, and maximize success.
    InMarket 2022 Holiday Playbook
  • C4 Energizes Wawa Hoagies

    Nutrabolt’s C4 is running a promotion at East Coast convenience store chain Wawa that dangles a free can of the brand's energy drink with the purchase of a classic hoagie sandwich.
    Wawa C4 'Kevin Hart Combo' Facebook Update
  • Bean Box Brings Specialty Coffee To Walmart

    Bean Box teamed with Walmart recently to make specialty coffee accessible in more than just urban hotspots and local cafes.
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  • Meijer Drives Green with Avocados from Peru

    Meijer recently wrapped a sweepstakes with the Peruvian Avocado Commission’s Avocados from Peru awarding one winner with a custom 2022 Tesla Model 3 electric car.
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  • Clorox Quizzes Walmart Shoppers on Spring Cleaning

    Clorox Co. earlier this year depicted a QR code on a custom display at Walmart to direct shoppers to an augmented reality quiz determining their spring cleaning personality — and the products to match.
    Clorox Spring Cleaning Quiz
  • Walmart, Old Spice Mentor High School Students

    Walmart and Procter & Gamble's Old Spice this summer honored the first class of high school graduates to participate in the "School of Swagger" mentorship program and touted the cause effort in stores.
    Old Spice 'Scan To Become A Mentor' Shelf PDQs
  • Sally Hansen Makes ‘Friends’ at Walmart

    Coty’s Sally Hansen this spring gave Walmart an exclusive, licensed nail polish color inspired by the hit NBC sitcom "Friends."
    Sally Hansen Friends Pallet Display
  • Reese’s Sends Circle K Shoppers to Hershey, PA

    Hershey Co. is running an account-specific "Reese’s Lovers Summer" sweepstakes at Circle K awarding a trip to Hershey, Pennsylvania, where the company is headquartered.
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