OTC

Various accessories used by nurses are individually packaged on this countertop unit from Prestige Medical.

Northridge, Calif. -- To gain a consistent, uniform and more stylish look for its products in-store,

The initial run of this vitamin display included two different headers so retailers could choose which of two products to emphasize.

While the Accu-Chek blood sample meters are the dominant visual on these countertop displays, the goal was to ensure subsequent sales of the high-margin test strips used in the meters. Durable 200-lb. E-flute construction helped keep the display attractive during its intended two-month lifespan.

Designed with a creative, uniform look, the countertop displays for protective eyewear and watches both rotate for full accessibility.

Medical pins are showcased in this countertop unit that includes a locking device for security reasons.

Henschel-Steinau Inc., Englewood, N.J.

This mini-power wing holds 12 units of the Lotrimin Ultra product. The graphics on the display complement the graphics on the product package. Phoenix Display/International Paper, Thorofare, N.J.

Wal-Mart may beckon droves of consumers to the edge of town with tantalizingly low prices, but that's just fine with Walgreens.

Berkley Heights, N.J. -- While the anti-fungal footcare category hasn't been one to showcase P-O-P innovation,

This floorstand/power wing for the Lotrimin Ultra launch features Mylar holographic foil and a clear acrylic foot with a flashing red LED mounted over it for a 3-D look. Alliance Display & Packaging, Winston-Salem, N.C.

Although this merchandising system was designed for a 3-foot facing in Kroger, the extrusions can be cut to length and the sidewall dividers are adjustable to fit a variety of store environments.