Wal-Mart requires a modular case to hold a dozen Corona pruners. The brand is the "best" in the retailer's pruner category and sells alongside the "good" and "better" offerings.
For Stetson fragrances, this display created a strong masculine appeal. The tall, dark display was accented with rust trays, snakeskin litho and studs along the two sides.
When Procter & Gamble boasted that 450,000 displays and countless other marketing materials were prepped to make Prilosec the biggest launch in the company's history, we scoffed.