Kellogg Co. used a Sept. 11 email sent to members of its Kellogg's Family Rewards loyalty program to promote the availability of select SKUs of Cheez-It, Eggo, Town House, Club, Keebler, Nutri-Grain, Pop-Tarts, MorningStar, Special K and Fruity Snacks for $1.99 at Meijer through Sept. 13.