Department Store

The polyester material in the tester display base is described as "a very good alternative" to more expensive injection-molded plastic products.

Heat-bent, injection-molded styrene

Vinyl-clad wood (base); metal (floor support); laminated wood (upper portion); clear plexiglass (brochure holder and headphone/remote control caddy)

Previous display efforts "had not done justice to the product," explains a spokesman for Bissell.

A set of two new displays for Watercolors cosmetics play off the look of H2O Plus stores and switch the focus from bath to beauty products.

The SP Series introduces Sony to the high-end audio/video cable market. A new display explains the features and benefits of the line and acts like a silent salesman.

The pump is what makes the product unusual and an ideal candidate for an interactive display.

The glorifier display is constructed to convey the naturalistic qualities of the brand. Six different fragrances are merchandised on two tiers in a circular layout. The products are accessible from all sides. The graphics reinforce and parallel those of the bottle and outer package.

The display was designed to launch this masculine fragrance line. It highlights Gravity's bold product packaging, which is angled as if it was defying gravity.

The in-case strips for Fashion Fair required custom coloring. The colors had to be matched to the required logo specifications.

April 1992

The nail-chip cube allows the consumer to see the color of the polish on the nail and in comparison to skin tone.