A popular product in c-stores and other channels of trade, Bubble Tapes still had some problems winning shelf space. Amurol created a dispenser that could be placed on a counter and takes up a minimum of space.
Designed to hold six cases of 24 pieces each (a total of 144 packages), the Ouch! Bubble Gum display is designed to play up the product's package, which is intentionally made to resemble a bandage tin. It keeps with Amurol's goal of promoting the fun of the package.
Don Crosse, senior brand manager/sports marketing at Amurol Products, and a life-size standee of Michael Jordan serve as bookends for a Big League Chew display.
Promoting a free offer for consumers is the goal of this floor unit for Big League Chew, one of Amurol's key brands. The 216- or 108-count floor units (shown) were designed to encourage multiple purchases.
Upscale, contemporary Pick-A-Mix display, holding 480 pounds of product. Manufacturing process allows display to be manufactured as an in-line unit, endcap or walk-around without changing the tooling.
As a key permanent brand, Reed's is winning more customers with merchandising such as this unit. Taking up less than 3 linear inches of space, the units can be locked together and each holds up to 25 rolls.